SEO Optimization, Keyword Density
Whenever you write an Article or a Post, you undoubtedly have the same old question going through your mind “SEO Optimization” How do I write this so it’s as search engine friendly as possible and still keep it interesting enough to keep my readers happy?
The most important factor here is your readers of course, there is no point having great SEO “Search Engine Optimization” if your copy ends up looking shady and no one want’s to read your content.
- Search engines may well place substantial weight the age of a domain, site authority, link anchor text and usage data. “But does Google really place any substantial weight on the age of your URL?
- The page title is typically weighted more as a rule than any other text on the page.
- The meta keywords tags, comments tags, and other somewhat hidden inputs may possibly be given less weight than page copy.
- Page copy that is linked, bolded, or in a heading tag is likely given greater weight than normal text.
- Weights are comparative. If your whole page is in an H1 tag then it not only looks looks shady & shonkey, it doesn’t place more weight on any of the text since all the page copy is in the tag.
- You most likely want to avoid doing things like bolding H1 text as it is doubtful it will make a page seem any more relevant.
- Lots of queries are a bit random in nature. When people tweak up page copy for an indiscriminately higher keyword density they usually end up removing some of the modifier terms that were helping the page appear relevant for many “longtail” 3 and 4 word search queries.
- Keyword Optimization Grammatical related algorithms, may look at supporting vocabulary when determining the relevancy of a page. If you removed the keyword phrase you were targeting from your page copy would it still be easy for a search engine to mathematically mock-up what that phrase was and what your page is about using the supporting text?
- When people focus too much on keyword density they tend to write content that people are not interested in reading or linking to.
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